Westchester 60 Hour Entrepreneurial Training Program – Spring 2021 Start Date

Online classes start on Tuesday, February 16, 2021.  Sessions are held primarily on Tuesday evenings from 6 PM to 9 PM via Zoom. If you have an idea for a business, some experience in the field, or have started a business, then this course is right for you!  WEDC’s professional trainers will assist you with navigating all aspects of starting, running and […]

$60

Get to Know Your Customer

Join WEDC, Thursday, February 25th for a free webinar on knowing and understanding your targeted customers.

Knowing and understanding your clients - and delivering what they want - is the ultimate key to success. Award-winning entrepreneurs know this and know their clients as well as family, leading to successful businesses. On the other hand, leaders who don’t focus on their customers often fail.

Free

Grow Your Business through the Law of Intentionality

Join WEDC Wednesday, March 3, 2021 for an interactive webinar to learn how to:

Identify growth gap traps and how to make the transition to intentional growth. 
Overcome growing pains and stretch towards success

Free

No-Cost Strategies for Using Facebook to Grow Your Business

For the most part, Facebook has become a pay-to-play social media platform.  So, how do you boost your business without paid advertising? 

Join WEDC as Kathy Argyros, Founder & Chief Consultant of Exceller Marketing, demonstrates her step-by-step process for creating a buzz on Facebook to boost your business organically, for FREE.

Free

Personal Branding & Your Digital Presence

Inspire and motivate others with your unique personal brand! Your business' offline and online presence should be coordinated and authentic.

Join this WEDC webinar and learn practical steps to achieve success with personal branding. 

Free

Grow Your Financial Confidence

Being organized and having clarity about money is not only a good business practice, but also a form of self-care and self-compassion. Develop an understanding of how women frequently have difficulty looking at and/or managing money. Learn what you can do to start building agency over your finances.

Session highlights:

Define what it means to be "smart about money."

Identify steps you can take to achieve financial confidence.

Zero-in on a specific financial matter.

After a successful career managing money for institutional investors like Citicorp and Para Advisors, Laura was drawn to guiding professionals, many of them women, understand their financial options to make decisions from a place of clarity and confidence. Laura creates a structure and a safe space for her clients to help them navigate this inflection point in their lives.

Laura has been featured in CNBC, the Wall Street Journal, and Westchester Senior Voice, is on the advisory council of Impact100 Westchester, a women’s group giving organization, and the investment committee of the Hebrew Free Burial Association and volunteers with My Money Workshop, teaching financial literacy to underserved communities. 

Presenter: Laura Rotter, CFA, CFP.
Owner of True Abundance Advisors, a financial planning firm based in New York. 
trueabundanceadvisors.com

Free

NEW DATE: Getting Comfortable with Negotiating

Join this webinar to learn how to perfect effective negotiating abilities 

Great negotiating skills are essential for a business to stay in business. These skills can help business owners close deals, gain a reputation, and grow in scale. 

Speaker: Kathy Meany

Founder and President of Phoenix Learning Solutions, LLC. 

Kathy is a Certified Professional in Training Management, Facilitator, and Instructional Designer, offering an extensive global and multi-disciplined background in the development and delivery of programs in leadership development, core business skills, diversity and inclusion, career mobility and transition, and more. She is a MBTI® Certified Practitioner, and is certified with the Social and Emotional Intelligence Institute.

Free

Work for Yourself at 50+

More than 37 million people over the age of 50 are at risk of not having enough income to meet their basic needs. Join WEDC May 20th, 2021 for a webinar geared towards older adults interested in exploring self-employment options to increase their financial stability. Work for Yourself@50+ breaks the choices down for older adults […]

Free

How to Use Instagram to Grow Your Business

They say “a picture is worth a thousand words” and no one proves this better than Instagram.  With 90% of accounts following at least one business on Instagram, the need to build your brand is more important than ever. Join WEDC May 25th, as Kathy shares her digital marketing expertise for building your brand essentials […]

5 Building Blocks to Brand your Business on Social Media

Webinar topics include: Purpose: Why are you on social media, What goals do you have in mind? When you measure results in 3 months, what exactly are you going to be looking for? Product: What exactly is your product? What problem are you actually solving? People: Who is your target audience? Reaches are in the niches […]

Free

From Pandemic to Progress: How Small Businesses Can Prosper During COVID & Beyond

In this virtual conference, WEDC, WCEC and WBECEast are bringing together women and minority business owners operating in NJ, NY & PA to network, share business challenges, and learn strategies to thrive and survive during the covid-19 pandemic and beyond. Attendees will have the chance to communicate with government officials & attend virtual workshops.   […]

Free
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