Now more than ever, we need to ensure our customers are finding us, our products, or our services in this over-saturated market. This workshop will go over an integrated social media strategy, tools you can use, KPIs to measure success, and how it ties into your business marketing plan.
- Adapting your social media strategies during COVID-19
- Summary of social media and how it has evolved
- Understanding popular social media platforms
- Specific audience associated with each platform
- How to effectively use each platform
- Integrating scheduling tools
- Overview of social media advertising
- How to run an effective social media advertising campaign
Registration is required.