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Bonnie Rothman Morris left a comment for Kendra Charisse Porter

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Bonnie Rothman Morris said… Hi Kendra -- in response to your question on ROI in social media -- it all depends on your goals. Do you want more customers? Are you looking to build buzz? Goals will determine how to measure ROI. I do believe that social media is an incredibly effective way to build awareness and community around your brand -- and can drive sales when matched with other marketing spokes -- but it's not free, even if you do it yourself. Doing social media well requires consistency and commitment and that's always an investment, yes?
Hi Kendra,
Great name. My daughter's name is Lauren Kendra - she would have been Kendra Lauren if she was born first - before our son, Kenneth. I didn't want a Kendra and kenneth in the sme house!
You're my first friend and, yes, I'd love to get together.

I think the more it's promoted the larger and better it will be. I didn't even realized one existed until today.
Hi Kendra -- You're my first friend on the new WEDC site! We're building our own community of women business owners and that is really exciting. Hope to see you soon. Nancy
Register Now for WEDC Spring Event: Luncheon & Microbusiness Fair
Date: June 12, 2013
Time: 11:00-2:00
Venue: Tappan Hill Mansion,Tarrytown, NY
Panel discussion on entrepreneurship with Cindi Bigelow, President and CEO of Bigelow Tea, and Monique Greenwood, CEO of Akwaaba Bed and Breakfast Inns.
To register, sponsor a table, and/or purchase a journal ad, please click here.
Get information about the latest WEDC programs that will help you grow your business.
by WEDC Added May 10, 2013 at 4:19pm
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June 5, 2013 from 6pm to 9pm – Women's Enterprise Development Center Inc.
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