I like this list at OpenForum. What are your New Year's resolutions for your business?
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Permalink Reply by Barry Kleiman on Both are good lists Persephone. It seems in 2011, small business owners focused
on running lean to survive (a carry over from 2010). I think 2012 has owners focused
on growing again, but through low cost/risk approaches. Social Media seems to be on
everyone's list.
My resolution is to focus on nurturing the sources of my best clients (I see that as a combination of "prioritizing" and "more through less").
Yes, who are your influencers and how do you keep them referring folks to you? Sounds like a great goal. Good luck with it and happy new year!
Permalink Reply by Elizabeth de Almeida on I have to say that I am happy to see a list of approaches like "Not getting into the business just to make money, learning as much about filing, sales tax." Because as a doll artist, I knew I wasn't in the same league as a restaurant or even someone who sells beauty products. My dolls sell at certain times, but it is very unpredictable. And it was not always because of the economy. What I knew for sure, is that business does not come easy; it takes time. My saving grace is, I love it. Because of this, there are sacrifices I am happy to make; like learn how to file sales tax, work on using specific social media appropriate for my business.
My New Years resolution is to take some risks, step outside the comfort zone, to reach a larger doll audience. Video is one of the ways I want to do this.
Permalink Reply by Risa B. Hoag on I have 3 (somewhat similar to below answers):
1) Charging what I'm worth and demonstrating value (the recession is over! Charge what you're worth! That's my motto for 2012!).
2) Defining my 3 most successful clients and seeking to replicate them
3) Identifying and nurturing my 3 best referral sources and seeking an additional 3
And a 4th would be maximizing my networking opportunities. I started that in Sepember and I'm on a roll!
Good forum!
Video is the way to go now. We're even doing it at WEDC. Good luck Elizabeth!
Elizabeth de Almeida said:
I have to say that I am happy to see a list of approaches like "Not getting into the business just to make money, learning as much about filing, sales tax." Because as a doll artist, I knew I wasn't in the same league as a restaurant or even someone who sells beauty products. My dolls sell at certain times, but it is very unpredictable. And it was not always because of the economy. What I knew for sure, is that business does not come easy; it takes time. My saving grace is, I love it. Because of this, there are sacrifices I am happy to make; like learn how to file sales tax, work on using specific social media appropriate for my business.
My New Years resolution is to take some risks, step outside the comfort zone, to reach a larger doll audience. Video is one of the ways I want to do this.
Great goals Risa! Networking sounds vital.
Do you track your progress over the year? Curious...
Risa B. Hoag said:
I have 3 (somewhat similar to below answers):
1) Charging what I'm worth and demonstrating value (the recession is over! Charge what you're worth! That's my motto for 2012!).
2) Defining my 3 most successful clients and seeking to replicate them
3) Identifying and nurturing my 3 best referral sources and seeking an additional 3
And a 4th would be maximizing my networking opportunities. I started that in Sepember and I'm on a roll!
Good forum!
Permalink Reply by Risa B. Hoag on Hi Persephone, yes, I track all year long. I'm always evaluating and reassessing, double checking and updating! LOL. It's definitely a moving target, but it should be; everything changes as you grow, shrink, find new clients, let old ones go, etc. So it is best to keep a very short check list on your desk so that you can refer back to it often.
Permalink Reply by Elizabeth de Almeida on Thank you so much Persephone!
Persephone Zill said:
Video is the way to go now. We're even doing it at WEDC. Good luck Elizabeth!
Elizabeth de Almeida said:I have to say that I am happy to see a list of approaches like "Not getting into the business just to make money, learning as much about filing, sales tax." Because as a doll artist, I knew I wasn't in the same league as a restaurant or even someone who sells beauty products. My dolls sell at certain times, but it is very unpredictable. And it was not always because of the economy. What I knew for sure, is that business does not come easy; it takes time. My saving grace is, I love it. Because of this, there are sacrifices I am happy to make; like learn how to file sales tax, work on using specific social media appropriate for my business.
My New Years resolution is to take some risks, step outside the comfort zone, to reach a larger doll audience. Video is one of the ways I want to do this.
I like the check list on the desk... keeps strategic planning top of mind. Good luck with it all!
Risa B. Hoag said:
Hi Persephone, yes, I track all year long. I'm always evaluating and reassessing, double checking and updating! LOL. It's definitely a moving target, but it should be; everything changes as you grow, shrink, find new clients, let old ones go, etc. So it is best to keep a very short check list on your desk so that you can refer back to it often.
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